Quick Answer
If you are launching a vibe-coded app in Sweden or to EU users, do not treat compliance as a later problem.
At minimum, make sure you:
This guide is a practical launch checklist, not legal advice. It is for small apps, MVPs, and early businesses that want the obvious basics in place before going live.
Who This Guide Is For
Use this if you are building:
If you handle health data, children's data, financial data, or anything highly sensitive, get a real legal and security review before launch.
Why This Matters
Most vibe coders worry about prompts, deployment, and payments.
The bigger risk is often simpler:
These are not edge cases. They are launch-day basics.
As of March 13, 2026, the European Accessibility Act is already in force for covered services, including e-commerce services. That means accessibility is no longer a nice extra for online selling. It is part of the baseline.
The Practical Checklist
1. Know whether you are handling personal data
If your app collects names, email addresses, phone numbers, profile photos, IP-linked analytics, account data, or anything that can identify a person, you are handling personal data.
For most vibe-coded apps, the answer is yes.
Make a simple list:
If you cannot explain those five things, you do not yet have control of your data processing.
2. Decide the lawful basis for each core flow
Do not just say "GDPR" and move on. For each core flow, know the reason you are allowed to process the data.
Typical examples:
You do not need a giant data map for a small MVP, but you do need a short document or table that says what each form is for and why you collect that data.
3. Publish a clear privacy notice
If you collect personal data, publish a privacy page before launch.
It should answer:
Plain language beats legal theater. If a normal user cannot understand it, rewrite it.
4. Keep data collection minimal
Do not ask for five fields if one or two are enough.
Examples:
Every extra field creates more risk, more friction, and more cleanup work later.
5. Know your processors and sign the right agreements
If you use tools like Supabase, Resend, Stripe, PostHog, or a CRM, those vendors may process personal data on your behalf.
Make a short list of your processors and make sure you have the relevant data processing terms or agreements in place where needed.
At minimum, know:
If you do not know where user data flows, stop and map it before launch.
6. Do not load non-essential cookies before consent
For many founders this is the first place they get sloppy.
If analytics, marketing, or personalization cookies are not strictly necessary, do not drop them before consent. Also make it as easy to reject as to accept, and make it easy to withdraw consent later.
A cookie banner should not be manipulative. Avoid:
If your stack is simple, the easiest compliant move is often to use privacy-friendly analytics and keep the cookie setup minimal.
7. Make the core journey accessible
If a user cannot understand, navigate, or complete your main flow, that is both a usability problem and an accessibility problem.
Before launch, test:
For stores and paid products, focus especially on:
Do not aim for perfect accessibility theater. Aim for a checkout and core flow that a real user can actually complete.
8. Show the required e-commerce information before purchase
If you sell online, your site should not feel mysterious.
Before the user pays, they should be able to understand:
In Sweden, distance selling rules and e-commerce rules make this especially important. Missing information can create consumer law problems fast, even for a very small store.
9. Make the ordering flow transparent
Users should be able to:
If your checkout is rushed, vague, or confusing, fix that before adding more products.
10. Handle cancellation and returns clearly
For many online purchases, consumers generally have a 14-day right of withdrawal under distance selling rules, though there are exceptions.
Do not guess here.
If you sell:
make sure your cancellation, refund, and delivery terms are visible and understandable before purchase. Different product types can have different rules and exceptions.
11. Prepare for data rights and incidents
Even a small site should know what to do if:
Create a lightweight incident and request routine:
You do not need enterprise paperwork. You do need a plan.
12. Test the launch flow like a stranger
Before launch, do one full run-through:
If any of those steps feel unclear, a real user will feel it too.
The Minimum Viable Compliance Stack
If you want the simple version, this is it:
That will not make you bulletproof. It will make you much less reckless.
Red Flags: Get Specialist Help Before Launch
Do not wing it if your app includes:
That is where "good enough for an MVP" stops being a serious strategy.
Copy-Paste Prompt for Lovable or Cursor
Audit this app for Sweden/EU launch basics. Check for: - personal data collection points - missing privacy information - analytics or marketing cookies loaded before consent - inaccessible forms, buttons, focus states, and checkout steps - missing company/contact information - unclear pricing, refund, cancellation, or order-confirmation flows Return: 1. Critical issues before launch 2. Nice-to-fix issues after launch 3. Exact files or screens that need changes 4. A simple priority order