acquisitionintermediate
Customer Concentration
Too much revenue coming from too few customers.
What is Customer Concentration?
Customer concentration risk appears when one or a few customers account for a large share of revenue. It can make a SaaS look stable until one customer churns.
In Vibe Coding
Micro-SaaS listings can look healthy even when one client drives most MRR. Buyers should model what happens if that client leaves.
Example
If one customer pays $2,000 of a $5,000 MRR business, 40% of revenue depends on one account.
Why this matters
This matters because Customer Concentration appears repeatedly when building, deploying, debugging, or connecting services in vibe coding workflows.
When you'll hit this in practice
You will usually run into Customer Concentration when working on Customer Concentration Risk.